unprofitable
Definitions
Not yielding a profit or financial gain.
Not beneficial or advantageous; useless.
Examples
The company decided to shut down the unprofitable division to focus on more lucrative projects.
Many small businesses fail because they continue to invest in unprofitable ventures for too long.
Selling these items at such a low price proved to be highly unprofitable for the retailer.
Synonyms
fruitless unproductive losing worthless futile vain non-remunerative
Antonyms
profitable lucrative productive remunerative gainful rewarding fruitful