target
Definitions
A mark, object, or point selected to be hit or reached.
A desired goal, objective, or result that one intends to achieve.
A person, group, or entity selected as the object of an attack, criticism, or influence.
Examples
The archer aimed carefully before releasing the arrow at the target.
Our primary target is to increase sales by twenty percent this quarter.
The marketing team decided to target a younger demographic for the new product launch.